No one wants to pay for unnecessary things, but even so very few of us know the actual cost of goods, or actual item cost that the vendor bought the tea for. We’re often left clueless about what their markup might be. There are inevitable costs of running a business that we as consumers don’t really think about. Certainly not often. Storefronts, sourcing, marketing, sample costs, a living wage. The money you pay for the tea will go towards not just your tea but as presumably some amount of profit for the vendor.. Are you paying for fancy boxes, marketing material, padding the vendors pockets or is your $$ going to the actual tea. Pu’erh has the advantage of being sold as a labeled cake, which makes it easier to cross-check prices against the Chinese market and help to determine if we are paying a fair and reasonable price. (more…)